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Creative Director
for Food & Beverage Brands
Michael Dykes has spent 25+ years building brands for some of the UK's best known food and drink businesses, from full rebrands to the everyday marketing that keeps a business winning work. Bidfood. Majestic Wine. Now bringing AI visibility and content into the mix, so the brands he builds get found as well as remembered.
Senior thinking, hands-on delivery, no agency layer in between.
Services:
Brand and rebrand. Packaging and brochure design. Pitch and tender documents. Content and AI visibility, helping your business get found in AI and Google's AI answers, not just search results.
Key facts about me
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Led the Bidfood rebrand, helping retain and win over £500m in contracts.
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Rebranded Majestic Wine and rolled it out across 200+ stores. Delivered 100+ wine labels and 500+ SKUs across major packaging programmes.
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25+ years across brand, packaging, and pitch and tender work for major names.
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